In the age of generative AI, only true pioneers will have a competitive edge

Everyone is talking about ChatGPT, or the gazillion other generative AI tools that create content out of “thin air” using short prompts. The number of LinkedIn posts, TikTok videos, YouTube tutorials, and online courses I have seen about how to use these tools to do anything from creating blog posts to setting up a fully functioning startup in minutes, is mind-blowing.

It’s true, generative AI tools will make a lot of tasks easier, but if someone thinks that it will help them shine or stand out in any way, they are wrong. Here are three main reasons why.

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